Lee Kaufman
Hi. I am Lee Kaufman from Toronto, Canada - broadcasting worldwide.
Digital Media Strategy including SEM (PPC), Social and Rich Media •MBA, Strategic Management and Marketing •Nominated as Canadian Young Woman of the Year in the New Media Awards •Successfully remained on the National Post Published Branham list for three (3) consecutive years
Specialties
Team management / leadership, Supplier Management, New Business Development, Digital Media Strategy, Planning, Budget and Management
Lee Kaufman's Background
Lee Kaufman's Experience
Director of Alternative Media at Lee Kaufman Consulting
2003 - 2010
Providing services relating to strategy, planning, and optimization of communications through digital media including advertising, promotion and customer relationship management.
Director of Digital and New Media at Padulo Integrated Marketing Services
May 2006 - December 2008
Director Digital Media at Padulo Integrated Inc.
2006 - 2008
Katz Group - Rexal Pharmaplus
HBC - The Bay
Citi - Citi Cards Canada
Walmart - BTS and GEORGE launch
President at CK Solutions Ltd
March 1995 - December 2003
Internet Application and E-marketing Firm
â¢Management of e-commerce and customized promotional and marketing applications
â¢Launched e-marketing initiatives to business sectors throughout Canada, and the U.S.
â¢Concept development, promotional development, application modeling, budgeting, SEO, SEM, project management for over 50 companies including:
â¢Greyhound Canada
â¢Roots Canada
â¢Mount Sinai â MicroBiology
â¢Menkes Developments
â¢GTE
â¢Tribute Communities
â¢J Records
â¢Developed software user interface and back end models
â¢Established customer acquisition and retention strategies, proposal development and client relations
â¢Created strategic alliances with creative and advertising agencies in Toronto to increase their service offering
Director of Media Strategy at Hooplah Inc.
2009
Passionate Corporate Strategist and Team Builder grounded with strong Sales & Marketing Leadership
Group Account Director/Digital Strategist/ for brands including:
XM Radio Canada â XM Online
The Freed Group â Thompson Residences
Dancap Productions Inc. - The Jersey Boys, Miss Saigon, South Pacific
Ontario Ministry of Revenue - HST Campaign 2010
Homecare.com â Launch Winter 2010
Alliance Films - 2010/2011 Canadian Film Releases
The Sony Centre - 2010 / 2011 Performances
Consultant at Homecare.com
2010
Digital production management. Digital Strategy
Lee Kaufman's Education
Schulich School of Business
1998 – 2000
MBA
Concentration: Marketing and Strategic Management
Lee Kaufman's Interests & Activities
Family, Animals, Television, Digital Media, Advertising